{"id":8319,"date":"2025-05-13T21:35:00","date_gmt":"2025-05-13T21:35:00","guid":{"rendered":"https:\/\/leanhotelsystem.com\/?p=8319"},"modified":"2025-12-09T19:37:03","modified_gmt":"2025-12-09T19:37:03","slug":"hotel-occupancy-rate-how-is-it-calculated-and-how-to-improve-it","status":"publish","type":"post","link":"https:\/\/leanhotelsystem.com\/en\/tasa-de-ocupacion-hotelera-que-es-como-se-calcula-y-como-mejorarla\/","title":{"rendered":"Hotel occupancy rate: what is it, how is it calculated and how to improve it?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"8319\" class=\"elementor elementor-8319\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-725af28 e-flex e-con-boxed e-con e-parent\" data-id=\"725af28\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5678c2 elementor-widget elementor-widget-hfe-breadcrumbs-widget\" data-id=\"e5678c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"hfe-breadcrumbs-widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav aria-label=\"Breadcrumb\"><ul class=\"hfe-breadcrumbs hfe-breadcrumbs-show-home\"><li class=\"hfe-breadcrumbs-item hfe-breadcrumbs-first\"><span class=\"hfe-breadcrumbs-home-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-home\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M280.37 148.26L96 300.11V464a16 16 0 0 0 16 16l112.06-.29a16 16 0 0 0 15.92-16V368a16 16 0 0 1 16-16h64a16 16 0 0 1 16 16v95.64a16 16 0 0 0 16 16.05L464 480a16 16 0 0 0 16-16V300L295.67 148.26a12.19 12.19 0 0 0-15.3 0zM571.6 251.47L488 182.56V44.05a12 12 0 0 0-12-12h-56a12 12 0 0 0-12 12v72.61L318.47 43a48 48 0 0 0-61 0L4.34 251.47a12 12 0 0 0-1.6 16.9l25.5 31A12 12 0 0 0 45.15 301l235.22-193.74a12.19 12.19 0 0 1 15.3 0L530.9 301a12 12 0 0 0 16.9-1.6l25.5-31a12 12 0 0 0-1.7-16.93z\"><\/path><\/svg><\/span><a href=\"https:\/\/leanhotelsystem.com\/en\"><span class=\"hfe-breadcrumbs-text\">Home<\/span><\/a><\/li><\/ul><\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61a192a elementor-widget elementor-widget-heading\" data-id=\"61a192a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Hotel occupancy rate: what is it, how is it calculated and how to improve it?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf396e1 elementor-widget elementor-widget-text-editor\" data-id=\"bf396e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The hotel occupancy rate is one of the main performance indicators in accommodation management. Its analysis not only reflects the percentage of occupied rooms over the total available, but also allows strategic decisions to be made in pricing, distribution, marketing and operations. Understanding its calculation, evolution and relationship with other KPIs is essential for any hotel management aimed at maximising revenue and operational efficiency.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9c55fe elementor-widget elementor-widget-image\" data-id=\"a9c55fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/lo-mejor-de-las-tasa-de-ocupacion-hotelera-1024x683.webp\" class=\"attachment-large size-large wp-image-8321\" alt=\"the best of hotel occupancy rates\" srcset=\"https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/lo-mejor-de-las-tasa-de-ocupacion-hotelera-1024x683.webp 1024w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/lo-mejor-de-las-tasa-de-ocupacion-hotelera-300x200.webp 300w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/lo-mejor-de-las-tasa-de-ocupacion-hotelera-768x512.webp 768w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/lo-mejor-de-las-tasa-de-ocupacion-hotelera-1536x1024.webp 1536w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/lo-mejor-de-las-tasa-de-ocupacion-hotelera-2048x1365.webp 2048w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/lo-mejor-de-las-tasa-de-ocupacion-hotelera-18x12.webp 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-719e4ea elementor-widget elementor-widget-heading\" data-id=\"719e4ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is the hotel occupancy rate?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3b86a9 elementor-widget elementor-widget-text-editor\" data-id=\"c3b86a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The occupancy rate indicates what proportion of the available room inventory has been effectively used in a given period. Its reading should be contextualised according to seasonality, customer segment, source channel and rate strategy applied.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7594d88 elementor-widget elementor-widget-heading\" data-id=\"7594d88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"> How the occupancy rate is calculated<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f94151e elementor-widget elementor-widget-heading\" data-id=\"f94151e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Standard formula applied to the hotel sector<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d474c8 elementor-widget elementor-widget-text-editor\" data-id=\"1d474c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Occupancy Rate (%) = (Occupied Rooms \/ Available Rooms) \u00d7 100<\/strong><\/p><p>For example, if a hotel has 120 rooms available and 90 are occupied, its occupancy rate is 75%.<\/p><p><!-- notionvc: 610692b7-3292-4cc3-863f-3df6bd29193c --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c274706 elementor-widget elementor-widget-heading\" data-id=\"c274706\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Practical examples: small hotel vs. hotel chain<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35786e5 elementor-widget elementor-widget-text-editor\" data-id=\"35786e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><em>30-room independent hotel<\/em>if 870 rooms are occupied in August for the month (30 \u00d7 29 days = 870 available), the occupancy is 100%.<\/li><li><em>Chain with 5 hotels with 100 rooms<\/em>if on an average day it has 350 occupied rooms, the occupancy is 70%.<\/li><\/ul><p><!-- notionvc: 5bf6a932-86ac-4539-9c50-25822bd83a9a --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17984cf elementor-widget elementor-widget-heading\" data-id=\"17984cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Factors influencing the rate change<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77b7655 elementor-widget elementor-widget-text-editor\" data-id=\"77b7655\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Seasonality and days of the week<\/li><li>Local events and macro-events (fairs, festivals)<\/li><li>Cancellation and advance booking policies<\/li><li>Direct competition and dynamic pricing<\/li><li>Channel strategy and visibility in OTAs<\/li><\/ul><p><!-- notionvc: 6a2ae2ae-3f02-4972-9aaf-fbca10bdbbd8 --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23bc8df elementor-widget elementor-widget-heading\" data-id=\"23bc8df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Indicators related to the employment rate<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6b37ce elementor-widget elementor-widget-text-editor\" data-id=\"e6b37ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>KPIs associated with occupancy not only serve to contextualise occupancy, but also to link it to actual revenues and operating margins. Effective analysis must consider how these indicators interact to avoid erroneous decisions based on occupied room volumes alone.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-614828f elementor-widget elementor-widget-heading\" data-id=\"614828f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">ADR (Average Daily Rate)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bee195 elementor-widget elementor-widget-text-editor\" data-id=\"1bee195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>ADR represents the average revenue generated per room sold, regardless of how many rooms are available. It is calculated using the formula:<\/p><p><strong>ADR = Room Revenue \/ Occupied Rooms<\/strong><\/p><p><strong>Practical example:<\/strong><\/p><p>A hotel that earns \u20ac24,000 in one day and has sold 100 rooms has an ADR of \u20ac240.<\/p><p><strong>Operational relevance:<\/strong><\/p><p>An increase in ADR does not always imply higher profitability if the occupancy rate falls. The strategy should seek a balance between perceived value and price elasticity according to segment and channel.<\/p><p><!-- notionvc: 4637f7a7-ffe1-4382-b928-45b2fc0fd9ec --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-738ad07 elementor-widget elementor-widget-heading\" data-id=\"738ad07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">RevPAR (Revenue per Available Room)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6328495 elementor-widget elementor-widget-text-editor\" data-id=\"6328495\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>RevPAR is a composite indicator that measures the revenue per available room, whether occupied or not. It has two ways of calculation:<\/p><ul><li><strong>RevPAR = ADR \u00d7 Occupancy rate<\/strong><\/li><li><strong>RevPAR = Revenue per room \/ Rooms available<\/strong><\/li><\/ul><p><strong>Practical example:<\/strong><\/p><p>If the ADR is 120 \u20ac and the occupancy is 80%, the RevPAR will be 96 \u20ac.<\/p><p>In a hotel with 200 rooms, this implies \u20ac19,200 per day for accommodation alone.<\/p><p><strong>Tactical relevance:<\/strong><\/p><p>It allows you to compare the performance of different hotels, periods or strategies without relying on occupancy alone. It is especially useful for year-on-year analysis or competitive benchmarking.<\/p><p><!-- notionvc: 0570937a-0969-4283-a042-f3a914334723 --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe9f243 elementor-widget elementor-widget-heading\" data-id=\"fe9f243\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">TRevPAR and GOPPAR as an evolution of the analysis<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8839798 elementor-widget elementor-widget-text-editor\" data-id=\"8839798\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Includes total guest revenues: accommodation, catering, events, additional services.<\/p><p><strong>Example:<\/strong><\/p><p>If a total of \u20ac30,000 is generated with 200 rooms available, the TRevPAR is \u20ac150.<\/p><p><strong>GOPPAR (Gross Operating Profit per Available Room):<\/strong><\/p><p>Adds the operating cost variable. Reflects gross profit per available room, which allows to measure real efficiency.<\/p><p><strong>Example:<\/strong><\/p><p>Total revenue = 30.000 \u20ac, operating costs = 18.000 \u20ac \u2192 profit = 12.000 \u20ac.<\/p><p>GOPPAR = 12.000 \/ 200 = 60 \u20ac.<\/p><p><strong>Strategic importance:<\/strong><\/p><p>GOPPAR is key to evaluate investment decisions, operational changes or campaign efficiency. Two hotels can have the same RevPAR, but different GOPPAR according to their cost structure.<\/p><p><!-- notionvc: 165c7e4d-483a-44a8-a05d-cef9d85ba899 --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c085530 elementor-widget elementor-widget-heading\" data-id=\"c085530\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Strategies to improve the employment rate<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84d1111 elementor-widget elementor-widget-text-editor\" data-id=\"84d1111\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For large hotels, sustained occupancy growth requires an integrated strategy based on data, technology and market segmentation:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3eea96 elementor-widget elementor-widget-heading\" data-id=\"c3eea96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Price adjustment with revenue management<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c29c74b elementor-widget elementor-widget-text-editor\" data-id=\"c29c74b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Implement an RMS connected to the Channel Manager and PMS to apply dynamic rates based on demand, competition, history and upcoming events. The key is to segment by channel, anticipation and customer type, maximising fill rate without eroding ADR.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-663f060 elementor-widget elementor-widget-heading\" data-id=\"663f060\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Digital marketing and local SEO actions<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0bd5a6 elementor-widget elementor-widget-text-editor\" data-id=\"f0bd5a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Optimises hotel visibility in geolocated searches, works with Google Hotel Ads, Meta Ads and retargeting campaigns. Ensures the booking engine is linked to SEM and remarketing campaigns with real conversion tracking.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b37b4e elementor-widget elementor-widget-heading\" data-id=\"0b37b4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Promotions aimed at off-season stays<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc1a549 elementor-widget elementor-widget-text-editor\" data-id=\"dc1a549\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Activate discounts conditional on off-peak dates, extra nights, themed packages or secret subscriber rates. Target segments such as seniors, short breaks or corporate travellers in low season.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf934d1 elementor-widget elementor-widget-heading\" data-id=\"bf934d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Guest loyalty and repeat bookings<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-382604c elementor-widget elementor-widget-text-editor\" data-id=\"382604c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Integrate a hotel CRM connected to the PMS to identify repeat patterns, send personalised offers and trigger automatic upgrades. A points programme or exclusive direct channel benefits can reinforce this channel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d009cd elementor-widget elementor-widget-image\" data-id=\"3d009cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/tasa-de-ocupacion-hotelera-1024x576.webp\" class=\"attachment-large size-large wp-image-8322\" alt=\"hotel occupancy rate\" srcset=\"https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/tasa-de-ocupacion-hotelera-1024x576.webp 1024w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/tasa-de-ocupacion-hotelera-300x169.webp 300w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/tasa-de-ocupacion-hotelera-768x432.webp 768w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/tasa-de-ocupacion-hotelera-1536x864.webp 1536w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/tasa-de-ocupacion-hotelera-18x10.webp 18w, https:\/\/leanhotelsystem.com\/wp-content\/uploads\/2025\/05\/tasa-de-ocupacion-hotelera.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2235400 elementor-widget elementor-widget-heading\" data-id=\"2235400\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Presence in OTAs and key sales channels<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6a97d3 elementor-widget elementor-widget-text-editor\" data-id=\"d6a97d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Maintain active and optimised distribution on relevant OTAs for each source market. Use channel managers to avoid rate disparities and take advantage of visibility campaigns from Booking.com, Expedia and niche portals according to the target guest profile.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Inicio Tasa de ocupaci\u00f3n hotelera: qu\u00e9 es, c\u00f3mo se calcula y c\u00f3mo mejorarla La tasa de ocupaci\u00f3n hotelera es uno [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":8321,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_angie_page":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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